Treps&Bex

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<channel>
	<title>Treps&#38;Bex</title>
	<link>https://trepsandbex.cargo.site</link>
	<description>Treps&#38;Bex</description>
	<pubDate>Tue, 01 Oct 2024 20:50:25 +0000</pubDate>
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	<item>
		<title>Virgin Atlantic</title>
				
		<link>https://trepsandbex.cargo.site/Virgin-Atlantic</link>

		<pubDate>Fri, 12 Oct 2018 20:18:01 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Virgin-Atlantic</guid>

		<description>


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Client/ Virgin AtlanticCampaign idea/ Be ChoosyChannels/&#38;nbsp;OOH/ Press/ DOOH/ Digital/ Global Toolkit


Challenge/ Virgin Atlantic was launching three new economy seats:
Light,
Classic and Delight. But in a fiercely price-driven market, they couldn't compete on cost. 
Solution/Too often, economy is like-it-or-lump-it travel. But we said ‘be choosy’. Why? Because on Virgin, you not only enjoy a better class of economy flight, you get to pick the perks and price. Our campaign championed the choosy ones: savvy flyers taking a seat with swagger. In the UK and US we used Chris O’Dowd as an everyman, suggesting we all have many sides - served by three new ways to fly. &#38;nbsp;

&#60;img width="2096" height="1141" width_o="2096" height_o="1141" data-src="https://freight.cargo.site/t/original/i/8dbc414e64a7a96153a99e78d7033fb1fbab225c9160bdf6779ec08e5106d06c/Mocked-up-ads-that-didn-t-run_V32.jpg" data-mid="32274654" border="0"  src="https://freight.cargo.site/w/1000/i/8dbc414e64a7a96153a99e78d7033fb1fbab225c9160bdf6779ec08e5106d06c/Mocked-up-ads-that-didn-t-run_V32.jpg" /&#62;OOH - 48 Sheet


&#60;img width="4193" height="2281" width_o="4193" height_o="2281" data-src="https://freight.cargo.site/t/original/i/56c7f43b0a868276897cf112d9210cab7e2b243020f88111279da846e1d6b13c/PROJ011655_Virgin-Atlantic_Be_Choosy_Design_Deck_19.jpg" data-mid="26100933" border="0"  src="https://freight.cargo.site/w/1000/i/56c7f43b0a868276897cf112d9210cab7e2b243020f88111279da846e1d6b13c/PROJ011655_Virgin-Atlantic_Be_Choosy_Design_Deck_19.jpg" /&#62;OOH - 48 Sheet&#38;nbsp;

&#60;img width="2096" height="1141" width_o="2096" height_o="1141" data-src="https://freight.cargo.site/t/original/i/b3a405dce9fcba3724f3716de966bdb52a19749eab01227fb360e34262504ce1/Toothbrush-ad-final.jpg" data-mid="32276702" border="0"  src="https://freight.cargo.site/w/1000/i/b3a405dce9fcba3724f3716de966bdb52a19749eab01227fb360e34262504ce1/Toothbrush-ad-final.jpg" /&#62;

	
&#60;img width="1240" height="1704" width_o="1240" height_o="1704" data-src="https://freight.cargo.site/t/original/i/6aa9243fa2cc22f3e47b93ae4e8dd34c258489e22995e7f5b90927f1c2df92f4/PROJ011655_VA-legroom-ads.jpg" data-mid="29000036" border="0"  src="https://freight.cargo.site/w/1000/i/6aa9243fa2cc22f3e47b93ae4e8dd34c258489e22995e7f5b90927f1c2df92f4/PROJ011655_VA-legroom-ads.jpg" /&#62;PRESS ADS
	&#60;img width="1240" height="1704" width_o="1240" height_o="1704" data-src="https://freight.cargo.site/t/original/i/8f3cc91d872afb0eee9393eddb4a736128373fd235b050ac2686ee58e141d4c1/PROJ011655_VA-legroom-ads3.jpg" data-mid="29000038" border="0"  src="https://freight.cargo.site/w/1000/i/8f3cc91d872afb0eee9393eddb4a736128373fd235b050ac2686ee58e141d4c1/PROJ011655_VA-legroom-ads3.jpg" /&#62;


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IN-FLIGHT MAGAZINE


DIGITAL OOH

&#60;img width="5000" height="3171" width_o="5000" height_o="3171" data-src="https://freight.cargo.site/t/original/i/818199f6890304020dc561b1464611ef63a940b50462dcb807e8f31aba04e93f/OOH-photos2_o.jpg" data-mid="26100941" border="0"  src="https://freight.cargo.site/w/1000/i/818199f6890304020dc561b1464611ef63a940b50462dcb807e8f31aba04e93f/OOH-photos2_o.jpg" /&#62;


	NEXT︎ 
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		<title>Krispy Kreme</title>
				
		<link>https://trepsandbex.cargo.site/Krispy-Kreme</link>

		<pubDate>Sun, 10 Oct 2021 19:41:30 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Krispy-Kreme</guid>

		<description>
	Client/ Kripsy KremeCampaign idea/Oh My Glaze.
Krispy Kreme is back.Channels/ OOH/Digital/ Social

Pitch challenge/
 Post-lockdown, how do we get people flooding back to Krispy Kreme stores that are now open for business?

	Solution/We set out to rekindle mouth-watering memories of Krispy Kremes with that most jaw-dropping, inimitable quality of all: the original glaze.&#38;nbsp; 


From glazed expressions of post-doughnut bliss to screen-lickable visuals, we reminded people of the pleasure in store - summed up in one awestruck statement: Oh. My. Glaze.&#38;nbsp;


	&#60;img width="2458" height="1402" width_o="2458" height_o="1402" data-src="https://freight.cargo.site/t/original/i/9b85c8266f545fc5d4474d78fdb6af00e10439036e5b3714caf33471ac1cf4a7/Screenshot-2026-02-03-at-12.42.41.png" data-mid="245523900" border="0"  src="https://freight.cargo.site/w/1000/i/9b85c8266f545fc5d4474d78fdb6af00e10439036e5b3714caf33471ac1cf4a7/Screenshot-2026-02-03-at-12.42.41.png" /&#62;&#60;img width="2600" height="1439" width_o="2600" height_o="1439" data-src="https://freight.cargo.site/t/original/i/da031423f8d53deb6422e7d36438c02e515b213eb1725a04f9f1f4ae2b44ef96/Oh-my-glaze-KVs-Sprinkles.jpg" data-mid="245523903" border="0"  src="https://freight.cargo.site/w/1000/i/da031423f8d53deb6422e7d36438c02e515b213eb1725a04f9f1f4ae2b44ef96/Oh-my-glaze-KVs-Sprinkles.jpg" /&#62;&#60;img width="2600" height="1450" width_o="2600" height_o="1450" data-src="https://freight.cargo.site/t/original/i/c139ce674d3c06c8e8d929e91e426620377cebd003e713ed81d6f7919d1abf4c/Screenshot-2026-02-03-at-12.33.23.png" data-mid="245523904" border="0"  src="https://freight.cargo.site/w/1000/i/c139ce674d3c06c8e8d929e91e426620377cebd003e713ed81d6f7919d1abf4c/Screenshot-2026-02-03-at-12.33.23.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/14c1cf1a1b9f618afbd310460f3304dcd9ae6e5e8c1a3515774ca5ddf98d2531/KK-Social.gif" data-mid="245523901" border="0"  src="https://freight.cargo.site/w/1000/i/14c1cf1a1b9f618afbd310460f3304dcd9ae6e5e8c1a3515774ca5ddf98d2531/KK-Social.gif" /&#62;&#60;img width="2099" height="921" width_o="2099" height_o="921" data-src="https://freight.cargo.site/t/original/i/44a49e7917b98c95c1b1821725da22abcb7072b9a11ffb972d38394438716a85/KK-posts.png" data-mid="245523906" border="0"  src="https://freight.cargo.site/w/1000/i/44a49e7917b98c95c1b1821725da22abcb7072b9a11ffb972d38394438716a85/KK-posts.png" /&#62;&#60;img width="1480" height="1080" width_o="1480" height_o="1080" data-src="https://freight.cargo.site/t/original/i/010986b82aa384792f727b68a8e434d79d238c7a72af4d2b28e47d9aff0c2d86/Screenshot-2021-10-10-at-20.46.05.png" data-mid="245523905" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/010986b82aa384792f727b68a8e434d79d238c7a72af4d2b28e47d9aff0c2d86/Screenshot-2021-10-10-at-20.46.05.png" /&#62;
Special build OOH bakery: Glaze tank with freshly baked doughnuts
&#60;img width="1090" height="684" width_o="1090" height_o="684" data-src="https://freight.cargo.site/t/original/i/de7ee9e341fd441a0f4cb36f2765d4e6935310c032870215603364accaba3f3d/Screenshot-2021-10-10-at-20.34.48.png" data-mid="245523902" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/de7ee9e341fd441a0f4cb36f2765d4e6935310c032870215603364accaba3f3d/Screenshot-2021-10-10-at-20.34.48.png" /&#62;


	NEXT︎

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		<title>Guinness</title>
				
		<link>https://trepsandbex.cargo.site/Guinness</link>

		<pubDate>Tue, 06 Oct 2020 16:27:58 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Guinness</guid>

		<description>
	Client/ GuinnessCampaign idea/ Pure PoetryChannels/ 20” TVC

	Challenge/As Ireland prepared to emerge from Covid pub closures, Guinness wanted to give people a little refresher. &#38;nbsp;
Solution/We made a mesmerising edit from macro shots of the iconic Guinness liquid. The poetry of the dark, surging depths gave maximum crave; stirring a thirst for that long-awaited pint at the local.&#38;nbsp; &#38;nbsp;


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	NEXT︎

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		<title>Virgin Media Stream</title>
				
		<link>https://trepsandbex.cargo.site/Virgin-Media-Stream</link>

		<pubDate>Fri, 28 Jul 2023 14:43:22 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Virgin-Media-Stream</guid>

		<description>


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Client/ Virgin MediaCampaign idea/ Stream - broadband extensionChannels/ TV/ Radio
Challenge/ Sell the superior broadband speeds of Virgin Media but align with the launch campaign for Stream - Virgin Media’s new, broadband TV service. Loudly and lyrically, the Stream campaign launched the new TV service using a massive disembodied mouth, voiced by UK Garage legend, MC Neat. &#38;nbsp;


Solution/ With an MC at hand, we were looking a gift horse in the mouth. What better vocal style to showcase Virgin Media’s lightning-fast speeds? We dabbled in writing rhymes and took the big-mouth energy into TV, radio and social. &#38;nbsp;

20” TVC

THE MAKING OF THE TVC - LIP SYNCED TO MC NEAT30” RADIO...With the ultrafast tees n cees.&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/328afc1cfad8fadb2ee400321911de791dae3bbee054c1ed0d76d9ea8bf34982/VIR01597-A0-Landscape-sRGB2.jpg" data-mid="244673540" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/328afc1cfad8fadb2ee400321911de791dae3bbee054c1ed0d76d9ea8bf34982/VIR01597-A0-Landscape-sRGB2.jpg" /&#62;INSTORE POSTER


	NEXT︎ 
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		<title>Disney Mickey's 90th</title>
				
		<link>https://trepsandbex.cargo.site/Disney-Mickey-s-90th</link>

		<pubDate>Fri, 12 Oct 2018 20:18:02 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Disney-Mickey-s-90th</guid>

		<description>

 
Client/&#38;nbsp;DisneyCampaign idea/ Mickey Mouse - The True OriginalChannels/&#38;nbsp;Digital/ Instagram/ Facebook/ Email
Challenge/Hot diggity dog! After fending off 67 agencies, we won the brief for Mickey Mouse’s 90th anniversary celebration. The challenge? To pay tribute to the cheeky chap Disney holds up as the ‘true original’.
 

Solution/
In Walt’s words: ‘it was all started by a mouse’. So how better to celebrate Mickey than to help Disney fans unlock their creative potential too? We set fun, fan challenges that ultimately became the content for Mickey’s 90th celebration video.


MOVE IT FOR MICKEY - AR DANCE OFFWe challenged fans to take on Mickey’s moves with five through-the-ages routines.By the magic of AR, you danced beside the legend himself. &#38;nbsp;


	&#60;img width="2620" height="1481" width_o="2620" height_o="1481" data-src="https://freight.cargo.site/t/original/i/917a8c51ef40a91643b7ce31e63218ec22ad1e7610102ee2ec6b47010b29ebae/Mickey-dance-screensx3-with-Neil_new.jpg" data-mid="42267017" border="0" data-scale="99" src="https://freight.cargo.site/w/1000/i/917a8c51ef40a91643b7ce31e63218ec22ad1e7610102ee2ec6b47010b29ebae/Mickey-dance-screensx3-with-Neil_new.jpg" /&#62;


NEXT UP, USE YOUR MICKEYMAGINATIONWe asked fans to show their love for Mickey with our bespoke Instagram stickers, gifs and a blow-a-kiss Facebook lens.
Tagged #Mickey90, all the fan contributions could be judged - and the most inventive added to&#38;nbsp;Mickey’s anniversary
mash-up video.&#38;nbsp;


	&#60;img width="775" height="1789" width_o="775" height_o="1789" data-src="https://freight.cargo.site/t/original/i/5da8a3912b1ed904266c506e6edc3d8781a323fd2b9fb5e4c0effbff2ae7f8ca/Moveitformickey-email_instagram-stickers1_cropped.jpg" data-mid="42268708" border="0" data-scale="91" src="https://freight.cargo.site/w/775/i/5da8a3912b1ed904266c506e6edc3d8781a323fd2b9fb5e4c0effbff2ae7f8ca/Moveitformickey-email_instagram-stickers1_cropped.jpg" /&#62;
	

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&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c544186734186a5860fc600478bf1cc85936171642baa4eae220453287cea250/01_PRX_PROJ014998_FY18_Giphy_BoatWhistle_v0_02.gif" data-mid="42268131" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/c544186734186a5860fc600478bf1cc85936171642baa4eae220453287cea250/01_PRX_PROJ014998_FY18_Giphy_BoatWhistle_v0_02.gif" /&#62;&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/83270a4f5cff31e38f9f6298ee4e3056b5b0d5cde63495d54861019f17c3ae7b/PRX_PROJ014998_Mickey_Giphy_Dance_Drum_SQUARE.gif" data-mid="42267357" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/83270a4f5cff31e38f9f6298ee4e3056b5b0d5cde63495d54861019f17c3ae7b/PRX_PROJ014998_Mickey_Giphy_Dance_Drum_SQUARE.gif" /&#62;


&#60;img width="1917" height="954" width_o="1917" height_o="954" data-src="https://freight.cargo.site/t/original/i/a37f63fb1a450ce1f1c29c2c5c92428e2e93773a3b8cef8fbf2d9c535db7d881/Mickey-mash-up.jpg" data-mid="42790076" border="0"  src="https://freight.cargo.site/w/1000/i/a37f63fb1a450ce1f1c29c2c5c92428e2e93773a3b8cef8fbf2d9c535db7d881/Mickey-mash-up.jpg" /&#62;
INSTAGRAM #MICKEY90


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		<title>BT Broadband</title>
				
		<link>https://trepsandbex.cargo.site/BT-Broadband-1</link>

		<pubDate>Mon, 19 Oct 2020 09:37:16 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/BT-Broadband-1</guid>

		<description>
	Client/ BTCampaign idea/ Beyond BroadbandChannels/ TVC/ Press/ Radio/ Digital/ Social

	Challenge/&#38;nbsp;BT Broadband is an above-average package but, its prices are above average too. To win over consumers, BT wanted to pitch its all-round great quality.Solution/Fast. Safe. Strong. These three qualities made BT broadband greater than the sum of its parts: ‘Beyond Broadband’. We brought this to life by showing broadband as the animating force for everything you love - from gaming to streaming and social sharing. All in, it’s great value for money.&#38;nbsp;

30’ TVC

	&#60;img width="2073" height="2591" width_o="2073" height_o="2591" data-src="https://freight.cargo.site/t/original/i/fca71a63e2bf56f44363aadf18569dbb6f2bd52a69d11206e3a616b9630ac521/Kitchen-sink-ad.jpg" data-mid="86008897" border="0" data-scale="54" src="https://freight.cargo.site/w/1000/i/fca71a63e2bf56f44363aadf18569dbb6f2bd52a69d11206e3a616b9630ac521/Kitchen-sink-ad.jpg" /&#62;PRESS


	Client/ BTCampaign idea/ Lowest ever priceChannels/ TVC/Radio/Press/Digital/Social


	Challenge/ Launch the BT Broadband January Sale
Solution/ Using kinetic type we dramatised the merits of BT broadband, hammering home the incredible value on offer.&#38;nbsp;

	
40’ TVC


		&#60;img width="915" height="1598" width_o="915" height_o="1598" data-src="https://freight.cargo.site/t/original/i/722570f237504057b0e4ecfb24a52b4368fddc56e06275565420c42b7525ceed/Jan-sale-banners2.jpg" data-mid="86009247" border="0" data-scale="53" src="https://freight.cargo.site/w/915/i/722570f237504057b0e4ecfb24a52b4368fddc56e06275565420c42b7525ceed/Jan-sale-banners2.jpg" /&#62;

Client/ BTCampaign idea/ Tactical adsChannels/ Press

	Challenge/ BT wanted a batch of ready-to-go tactical ads to unpack the benefits of flexible new BT TV; BT Tech Experts and its 4G back-up hub.&#38;nbsp; They also fancied stoking a little friendly rivalry with their competitors. 
Solution/We created a bank of press ads playing with BT’s new tone and brand look. 


	Brief 1: BT TV allowed flexible turning on and off of programmes.


&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/b647f2ea511cffe8ff3d0e620e1bd10741f89765b98bf38ab1db76496c3b2c3e/Tactical-Ads_V63.jpg" data-mid="86008890" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/b647f2ea511cffe8ff3d0e620e1bd10741f89765b98bf38ab1db76496c3b2c3e/Tactical-Ads_V63.jpg" /&#62;&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/4bc1c1661464a7646f91704518e3a37593ddbf30c32fc68aa25fa0765c050f16/Tactical-Ads_V67.jpg" data-mid="86008891" border="0"  src="https://freight.cargo.site/w/1000/i/4bc1c1661464a7646f91704518e3a37593ddbf30c32fc68aa25fa0765c050f16/Tactical-Ads_V67.jpg" /&#62;&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/0fd86025deda62ee3aa6f026f32ac1f3f06b2956ee0e2e197c08a9b12b38d422/Tactical-Ads_V69.jpg" data-mid="86008892" border="0"  src="https://freight.cargo.site/w/1000/i/0fd86025deda62ee3aa6f026f32ac1f3f06b2956ee0e2e197c08a9b12b38d422/Tactical-Ads_V69.jpg" /&#62;
	

&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/f4e9ca78d36c18f977d4d31d737f58782aba4830e3ed1bc4b2e75401e464a33d/Tactical-Ads_V65.jpg" data-mid="86008893" border="0"  src="https://freight.cargo.site/w/1000/i/f4e9ca78d36c18f977d4d31d737f58782aba4830e3ed1bc4b2e75401e464a33d/Tactical-Ads_V65.jpg" /&#62;&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/136bd546f9078878351213004d8af61913ff94897abf792e87018963771f9981/Tactical-Ads_V68.jpg" data-mid="86008894" border="0"  src="https://freight.cargo.site/w/1000/i/136bd546f9078878351213004d8af61913ff94897abf792e87018963771f9981/Tactical-Ads_V68.jpg" /&#62;

	
Brief 2: Tech experts - convenience

&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/12119de9eb2a23856117e0ce04cd7c6e46d71b5d2971916fddc7f1eef98e22f4/Tactical-Ads_V617.jpg" data-mid="86008888" border="0"  src="https://freight.cargo.site/w/1000/i/12119de9eb2a23856117e0ce04cd7c6e46d71b5d2971916fddc7f1eef98e22f4/Tactical-Ads_V617.jpg" /&#62;
	

&#60;img width="1240" height="679" width_o="1240" height_o="679" data-src="https://freight.cargo.site/t/original/i/00f3387aa12d504005256979c644b6b99877be97e49e599fcd9505f701e4ba1c/Tactical-Ads_V619.jpg" data-mid="86008889" border="0"  src="https://freight.cargo.site/w/1000/i/00f3387aa12d504005256979c644b6b99877be97e49e599fcd9505f701e4ba1c/Tactical-Ads_V619.jpg" /&#62;

	
Brief 3: Smart hub - reliability 

&#60;img width="988" height="545" width_o="988" height_o="545" data-src="https://freight.cargo.site/t/original/i/b0f04b657219351ca1640a62dc0b701674ec26be7309614c18051be515c4695f/Screen-Shot-2020-10-17-at-15.40.06.png" data-mid="86008884" border="0"  src="https://freight.cargo.site/w/988/i/b0f04b657219351ca1640a62dc0b701674ec26be7309614c18051be515c4695f/Screen-Shot-2020-10-17-at-15.40.06.png" /&#62;&#60;img width="1654" height="906" width_o="1654" height_o="906" data-src="https://freight.cargo.site/t/original/i/ebd587305aaadf33388eff7c8bc7620ce40650d616e825427a924c0672f067c7/Hubby.jpg" data-mid="86008899" border="0"  src="https://freight.cargo.site/w/1000/i/ebd587305aaadf33388eff7c8bc7620ce40650d616e825427a924c0672f067c7/Hubby.jpg" /&#62;
	

&#60;img width="1654" height="906" width_o="1654" height_o="906" data-src="https://freight.cargo.site/t/original/i/5a83859b1672c96ea8ed7c655407afd080ab6444965cce21cdf45c41f1cf96e5/Response-unit.jpg" data-mid="86008900" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/5a83859b1672c96ea8ed7c655407afd080ab6444965cce21cdf45c41f1cf96e5/Response-unit.jpg" /&#62;&#60;img width="998" height="545" width_o="998" height_o="545" data-src="https://freight.cargo.site/t/original/i/5dc596ffb268c136b1380ff9e4c28c64fa93223b0c088ac7f4e21cf3b65f3d9f/Screen-Shot-2020-10-17-at-15.40.21.png" data-mid="86008887" border="0" data-scale="100" src="https://freight.cargo.site/w/998/i/5dc596ffb268c136b1380ff9e4c28c64fa93223b0c088ac7f4e21cf3b65f3d9f/Screen-Shot-2020-10-17-at-15.40.21.png" /&#62;

	
	NEXT︎


</description>
		
	</item>
		
		
	<item>
		<title>Philips Sonicare</title>
				
		<link>https://trepsandbex.cargo.site/Philips-Sonicare</link>

		<pubDate>Tue, 02 Apr 2024 11:40:31 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Philips-Sonicare</guid>

		<description>
	Client/&#38;nbsp;Philips&#38;nbsp;Sonicare - pitchCampaign idea/&#38;nbsp;Feels as good as it soundsChannels/ TVC/Print/OOH/Product Demos&#38;nbsp;
	Challenge/Show that Sonicare revolutionises brushing. Create a global idea that makes people question the status quo and see why ultrasonic cleaning is superior.Solution/ Feels as good as it sounds. 
Leaning into the world of ASMR, our campaign brought to life the magic of cleaning with sonic waves - from the hushed tones of the brush to the gentle power of the microbubbles.


	&#60;img width="2404" height="1346" width_o="2404" height_o="1346" data-src="https://freight.cargo.site/t/original/i/7423d70b81b04cc195302b65b9928e25b6e35c77bf808fe60dd2946f55a9e1e3/Screenshot-2025-01-07-at-21.12.24.png" data-mid="224313110" border="0"  src="https://freight.cargo.site/w/1000/i/7423d70b81b04cc195302b65b9928e25b6e35c77bf808fe60dd2946f55a9e1e3/Screenshot-2025-01-07-at-21.12.24.png" /&#62;&#60;img width="3446" height="1932" width_o="3446" height_o="1932" data-src="https://freight.cargo.site/t/original/i/9b6e003061f24db5348b20ef35136010dde42acfc8c645fef3f7e752914122a8/Screenshot-2025-01-07-at-21.13.17.png" data-mid="224313149" border="0"  src="https://freight.cargo.site/w/1000/i/9b6e003061f24db5348b20ef35136010dde42acfc8c645fef3f7e752914122a8/Screenshot-2025-01-07-at-21.13.17.png" /&#62;


	&#60;img width="3448" height="1924" width_o="3448" height_o="1924" data-src="https://freight.cargo.site/t/original/i/ce3b26beb2ac3eaa987248016b6377ab802e35c0642d83d56bfdb0ee8b40e2c8/Screenshot-2025-01-07-at-21.13.39.png" data-mid="224313147" border="0"  src="https://freight.cargo.site/w/1000/i/ce3b26beb2ac3eaa987248016b6377ab802e35c0642d83d56bfdb0ee8b40e2c8/Screenshot-2025-01-07-at-21.13.39.png" /&#62;
	&#60;img width="3446" height="1930" width_o="3446" height_o="1930" data-src="https://freight.cargo.site/t/original/i/3f01719102fe66a6f92f5ebccd2e205e13c6248aeb62fb48e45b799cef8ab9ce/Screenshot-2025-01-07-at-21.13.29.png" data-mid="224313148" border="0"  src="https://freight.cargo.site/w/1000/i/3f01719102fe66a6f92f5ebccd2e205e13c6248aeb62fb48e45b799cef8ab9ce/Screenshot-2025-01-07-at-21.13.29.png" /&#62;

	&#60;img width="3444" height="1926" width_o="3444" height_o="1926" data-src="https://freight.cargo.site/t/original/i/9fac1839c48ce83d9b280720f74587602efbbf307f48dd57d4f4524f9838e5db/Screenshot-2025-01-07-at-21.13.51.png" data-mid="224313146" border="0"  src="https://freight.cargo.site/w/1000/i/9fac1839c48ce83d9b280720f74587602efbbf307f48dd57d4f4524f9838e5db/Screenshot-2025-01-07-at-21.13.51.png" /&#62;

	&#60;img width="3450" height="1928" width_o="3450" height_o="1928" data-src="https://freight.cargo.site/t/original/i/0efe7e8c671e9dc8f9f245018cc6ea46846de5026323966bb1e6b727c78ff34f/Screenshot-2025-01-07-at-21.14.02.png" data-mid="224313145" border="0"  src="https://freight.cargo.site/w/1000/i/0efe7e8c671e9dc8f9f245018cc6ea46846de5026323966bb1e6b727c78ff34f/Screenshot-2025-01-07-at-21.14.02.png" /&#62;&#60;img width="3440" height="1928" width_o="3440" height_o="1928" data-src="https://freight.cargo.site/t/original/i/a8e164fb597948aa3951170b1c7368d3a9ff0c8f699c445225551ae065b71d2b/Screenshot-2025-01-07-at-21.14.24.png" data-mid="224313143" border="0"  src="https://freight.cargo.site/w/1000/i/a8e164fb597948aa3951170b1c7368d3a9ff0c8f699c445225551ae065b71d2b/Screenshot-2025-01-07-at-21.14.24.png" /&#62;
	&#60;img width="3434" height="1922" width_o="3434" height_o="1922" data-src="https://freight.cargo.site/t/original/i/41e884e84fb65e54bbbcb575e349a094e10a76862fbddaf1761120c8f5826e43/Screenshot-2025-01-07-at-21.14.11.png" data-mid="224313144" border="0"  src="https://freight.cargo.site/w/1000/i/41e884e84fb65e54bbbcb575e349a094e10a76862fbddaf1761120c8f5826e43/Screenshot-2025-01-07-at-21.14.11.png" /&#62;&#60;img width="3434" height="1930" width_o="3434" height_o="1930" data-src="https://freight.cargo.site/t/original/i/e35f3ad9030bc235cdc33ca8ba7dc28115b0202a86e4aaf7efd8f1e996db0707/Screenshot-2025-01-07-at-21.14.32.png" data-mid="224313142" border="0"  src="https://freight.cargo.site/w/1000/i/e35f3ad9030bc235cdc33ca8ba7dc28115b0202a86e4aaf7efd8f1e996db0707/Screenshot-2025-01-07-at-21.14.32.png" /&#62;

	
	NEXT︎
</description>
		
	</item>
		
		
	<item>
		<title>Aviva Wealth</title>
				
		<link>https://trepsandbex.cargo.site/Aviva-Wealth</link>

		<pubDate>Tue, 23 Jul 2024 14:11:45 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Aviva-Wealth</guid>

		<description>
	Client/ Aviva WealthCampaign idea/&#38;nbsp;The right piecesRole/ Idea conception, copy/art direction (minus final production) Channels/ TVC/Print/Digital/Radio
	Challenge/ Aviva were launching their new Wealth app which lets people see their savings, pensions and investments all in one place. Building on the ‘making it click’ brand campaign, our task was to show how the app not only helped you see your financial goals, but see them through. Solution/ We showed a family whose long-term money goal materialises before their eyes. Thanks to the app and insights at hand, this family’s new kitchen soon clicks into place. 


	NEXT︎
</description>
		
	</item>
		
		
	<item>
		<title>The Economist</title>
				
		<link>https://trepsandbex.cargo.site/The-Economist-2</link>

		<pubDate>Tue, 01 Oct 2024 20:50:25 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/The-Economist-2</guid>

		<description>Client/ The EconomistCampaign idea/ There’s more to itChannels/ DOOH/ YT/ Social/Digital/ RadioMarket/ USChallenge/ Show the uninitiated that there is more to The Economist than its name suggests.Solution/ With head-turning headlines, we surfaced the editorial content that would shift perceptions - articles that make unexpected connections and revealed the world in a new light. In each instance, we wrapped up with ‘There’s more to it’ - inviting people to satisfy thier curiosity and read on.  &#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/060687a9ca2728a23004ab3f19dfda31d43f93c9ded3e4ff631fd1e38f113b48/Untitled-design-17.gif" data-mid="246202907" border="0"  src="https://freight.cargo.site/w/1000/i/060687a9ca2728a23004ab3f19dfda31d43f93c9ded3e4ff631fd1e38f113b48/Untitled-design-17.gif" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e1075e774bb5d384a549904e878f76fee4824a8308b477519e0b0aa8baff74a8/Untitled-design-18.gif" data-mid="246202905" border="0"  src="https://freight.cargo.site/w/1000/i/e1075e774bb5d384a549904e878f76fee4824a8308b477519e0b0aa8baff74a8/Untitled-design-18.gif" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/89b96b2fc649c360cade641271caa7d75858e2bb145ee4c94f1756df09f9d752/Untitled-design-14.gif" data-mid="246202906" border="0"  src="https://freight.cargo.site/w/1000/i/89b96b2fc649c360cade641271caa7d75858e2bb145ee4c94f1756df09f9d752/Untitled-design-14.gif" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6ca96ec06c29038cd043994551586630de5fc67eddb6154d1ab1fff19e0a1dd0/Untitled-design-15.gif" data-mid="246202904" border="0"  src="https://freight.cargo.site/w/1000/i/6ca96ec06c29038cd043994551586630de5fc67eddb6154d1ab1fff19e0a1dd0/Untitled-design-15.gif" /&#62;An editorial look and feel was developed using images to reflect each article and headline. A layered visual effect to represent depth and intrigue was created whilst working in harmony with the existing Economist iconic red and typeface.&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/a14bac779d12f85d2d99bdba1983d4ed825d378a210668e8fb97b11c479be722/Scene.gif" data-mid="246202903" border="0"  src="https://freight.cargo.site/w/960/i/a14bac779d12f85d2d99bdba1983d4ed825d378a210668e8fb97b11c479be722/Scene.gif" /&#62;NEXT︎</description>
		
	</item>
		
		
	<item>
		<title>Virgin Media Winter</title>
				
		<link>https://trepsandbex.cargo.site/Virgin-Media-Winter</link>

		<pubDate>Tue, 02 Apr 2024 14:25:57 +0000</pubDate>

		<dc:creator>Treps&#38;Bex</dc:creator>

		<guid isPermaLink="true">https://trepsandbex.cargo.site/Virgin-Media-Winter</guid>

		<description>Client/ Virgin MediaCampaign idea/ Why walk when you can ride?Channels/ OOH/ Press/ DOOH/ TVCChallenge/Advertise Virgin Media’s Winter Sale on broadband, integrating with the brand campaign ‘Why walk when you can ride?’ starring highland-cow-turned-biker, Ruby.&#38;nbsp;Solution/We showed Ruby bringing ultrafast broadband to snowy towns across the UK on her ultrafast wheels. 


20” TVC

&#60;img width="2322" height="1652" width_o="2322" height_o="1652" data-src="https://freight.cargo.site/t/original/i/71dd0101ccf71feaa7b6f28944dd14d9d7573b5d35eee651fe19f4c8dc3bcbce/Screenshot-2022-11-18-at-15.36.10.png" data-mid="219036837" border="0"  src="https://freight.cargo.site/w/1000/i/71dd0101ccf71feaa7b6f28944dd14d9d7573b5d35eee651fe19f4c8dc3bcbce/Screenshot-2022-11-18-at-15.36.10.png" /&#62;

	INSTORE POSTER
	
NEXT︎

</description>
		
	</item>
		
	</channel>
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