Client/ Laithwaites
Campaign idea/ Go Rogue
Channels/ Press/OOH/Social/On pack
Challenge/ Create a brand platform that shows Laithwaites is a wine merchant that defies convention.
Campaign idea/ Go Rogue
Channels/ Press/OOH/Social/On pack
Challenge/ Create a brand platform that shows Laithwaites is a wine merchant that defies convention.
Solution/ Go rogue
Building his business from the terroir up, Tony Laithwaite was the OG rogue. To this day, his maverick approach runs deep - a fact we celebrate. We invited wine lovers with little concern for snobbery and old-world rules to boldly go rogue with Laithwaites.
Building his business from the terroir up, Tony Laithwaite was the OG rogue. To this day, his maverick approach runs deep - a fact we celebrate. We invited wine lovers with little concern for snobbery and old-world rules to boldly go rogue with Laithwaites.
